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Farmington Hills Cheer Families Seek Answers After Organizer Allegedly Takes Thousands

Ethan Mercer Michigan News & Public Affairs Writer Farmington Voice

Post by Ethan Mercer

Farmington Hills Cheer Families Seek Answers After Organizer Allegedly Takes Thousands Farmington Voice © farmingtonvoice.com
Farmington Hills Cheer Families Seek Answers After Organizer Allegedly Takes Thousands © farmingtonvoice.com

Parents say Diamond Cheer All Star Team families paid thousands for competitions, uniforms and training that did not arrive as promised. Farmington Hills police have sent the allegations to prosecutors.

Families told CBS News Detroit they paid as much as $800 per participant, along with up to $80 per month for training and $200 for a stunt camp. An online fundraiser also brought in more than $3,100 for a team of 26 cheerleaders.

The Diamond Cheer All Star Team launched last year. Parents later said the team delivered mismatched uniforms, canceled competitions and provided far less than families expected. Farmington Hills police have now sent the allegations to the prosecutor's office.

The organizer has not been charged and has not been identified. The Oakland County Prosecutor's Office will decide whether the evidence supports criminal charges.

Parents describe missing value

Mothers said the program first appeared to be operating normally. Their concerns grew as the season continued and promised services did not arrive.

The payment figures come from the families' accounts. They do not establish that every participant paid the maximum amount.

Jaclyn Gerich said parents realized something was wrong after paying for their daughters to take part. Families received uniforms that did not match. Competition appearances were canceled at the last minute.

The parents said the team attended only one competition, even though families paid for several. That was not what they expected.

Shay Foster said she paid money beyond the required fees. Her account describes families continuing to contribute while receiving much less competition experience than they had been promised.

The dispute also reached the place where the girls practiced. The team trained at a church in Farmington Hills. Church personnel said the organizer owed approximately $1,700 in rent.

Church leadership responsible for the facility said Diamond Cheer All Stars LLC had not made the payments. That account is separate from the parents' complaints.

The City of Farmington Hills is the municipal jurisdiction where the reported practices and police investigation took place. The city's receipt of the allegations does not decide whether the private program violated criminal law. No city finding has been presented as proof that the allegations are true.

Police review is not a charge

Farmington Hills police turned the investigation over to the prosecutor's office. The referral does not mean charges have been filed. It also does not prove the allegations.

The accused woman remains unnamed and is not currently facing criminal charges. The case is pending.

CBS News Detroit later reported that two investigators had recently been assigned to the case. The report also said the organizer launched a new team called Phoenix Cheer All Stars LLC.

Phoenix Cheer All Stars LLC was registered in the State of Michigan's business registry in May 2026. A registry entry alone does not establish who operated the organization. It also does not show whether the new team is connected to the earlier one or whether any law was violated.

The relevant Michigan business registry information should be considered alongside the police and prosecutor review.

The same reporting noted that Diamond All Star Cheer LLC said it had no affiliation, connection or relationship with the gym under investigation. The company said it sent a cease-and-desist demand after discovering a nearly identical name in the region.

That statement concerns the company's claimed brand relationship. It does not resolve the families' payment allegations.

The issue is separate from the concerns involving Warner Middle School discussed in earlier school coverage. This matter involves a private competitive cheer program and its dealings with families and a church.

Farmington Public Schools is not identified as the operator of the cheer program in the reported allegations.

Families seek refunds and answers

For Brittany, one of the mothers, the consequences went beyond the money. She said the experience had a lasting negative effect on her children. They lost interest in cheerleading.

The families want their money back. They also worry that the organizer may still be operating a competitive cheer team under a different name.

Police and prosecutors have not established that claim. The reported Phoenix Cheer All Stars registration does not by itself prove continuity between the organizations.

Parents advising other families recommend reading contracts closely before making payments. They also suggest asking specific questions about competition schedules, uniforms, facility rentals and refund terms.

Families may want written details about cancellation policies and payment recipients. They may also want confirmation that the facility has approved the organization's rental arrangements.

Those steps cannot settle the disputed payments. They do show where families say the program failed them.

The next decision belongs to the prosecutor's office. Officials must determine whether the reported financial and operational problems amount to a crime.

The parents' accounts call for careful scrutiny. A fair public record must keep the distinction clear: families describe serious losses and disappointment, while criminal responsibility has not been determined.

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