North Farmington teens win distracted driving PSA contest

With a catchy tune and a little humor, North Farmington High students Sydni Rotenberg and Michael Soverinsky took top honors in a Suburban Collection contest designed to promote safe driving.

Focus on the Road

The “Focus on the Road” competition in Farmington, Troy, Ferndale, Ann Arbor, Novi, and Waterford school districts had students creating public service announcement (PSA) videos about the dangers of distracted driving. In their 30-second entry, Rotenberg and Soverinsky demonstrate eating, texting, and other distractions that can cause accidents, all while signing an original song.

“We’re both very musical and theatrical people, and so we thought that putting a musical twist on the topic of focusing on the road would be the perfect way to make our video,” Rotenberg said.

See the North Farmington and other videos and learn more about the contest at


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